MTN Digital Services develops platforms that will expose and leverage our connectivity and payment capabilities and foster an ecosystem to help drive local innovation.
We roll this out in three key focus areas:
Messaging – Launching an advanced instant messaging and communications platform that will form the basis of a broader super app and integrated messaging, servicing and transaction ecosystem.
Media – Drive a range of entertainment offerings by building on MusicTime to expand our SmartTime based service offerings to other media segments including video and gaming.
Mobile Advertising – Continue the roll-out of the advertising platform across our SSA markets and pursue third-party relationships to build the mobile advertising eco-system in Africa.